Financing Your Business Start-Up - Loans and Other Options
One key to a successful business start¬up and expansion is your ability to obtain and secure
appropriate financing. Raising capital is the most basic of all business activities. But, as many new
entrepreneurs quickly discover, raising capital may not be easy; in fact, it can be a complex and
frustrating process. However, if you are informed and have planned effectively, raising money for your
business will not be a painful experience.

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Borrowing Money
It is often said that small business people have a difficult time borrowing money. This is not necessarily
true.  Banks make money by lending money. However, the inexperience of many small business
owners in financial matters often prompts banks to deny loan requests.
Requesting a loan when you are not properly prepared sends a signal to your
lender. That message is: High Risk!
To be successful in obtaining a loan, you must be prepared and organized. You must know exactly how
much money you need, why you need it, and how you will pay it back.
You must be able to convince
your lender that you are a
good credit risk.

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This information summary focuses on ways a small business can raise money and explains how to
prepare a loan proposal.  Lenders will look at your formal proposal and search for answer’s to their
questions regarding the Financial Six C’s.

The Financial Six C's
    CHARACTER                 The degree to which a borrower feels a moral obligation to pay his/her
    debts, measured by the credit and payment history.

    CAPACITY TO PAY        A subjective determination made by a lender based upon an analysis of
    the borrower's financial statements and other information.

    CAPITAL                         The amount of capital in a business is equal to the total of capital from
    debt and equity. Lenders prefer low debt-to-asset and debt-to-worth ratios and high current
    ratios. These indicate financial stability.

    COLLATERAL                An asset owned by the borrower, but promised to a lender against non-
    payment of the loan. The amount of collateral varies from lender to lender. The closer the
    collateral value is to the loan amount, the more comfortable the lender will be that the loan will
    be repaid.

    CONDITIONS                General economic, geographic and industry.

    CONFIDENCE               A successful borrower instills confidence in the lender by addressing all
    the lender's concerns on the other Five C's. Their loan application sends the message that the
    company is professional, with an honest reputation, a good credit history, reasonable financial
    statements, good capitalization and adequate collateral.

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Finding the Money You Need
There are several sources to consider when looking for financing. It is important to explore all of your
options before making a decision.

Personal savings:
The primary source of capital for most new businesses comes from savings and other forms of
personal resources. While credit cards are often used to finance business needs, there may be better
options available, even for very small loans.

Friends and relatives:
Many entrepreneurs look to private sources such as friends and family when starting out in a business
venture. Often, money is loaned interest free or at a low interest rate, which can be beneficial when
getting started.

Banks and credit unions:
The most common source of funding, banks and credit unions, will provide a loan if you can show that
your business proposal is sound.

Venture capital firms:
These firms help expanding companies grow in exchange for equity or partial ownership



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SBA Loan Maturities
SBA loan programs are generally intended to encourage longer term small business financing, but
actual loan maturities are based on the ability to repay, the purpose of the loan proceeds, and the useful
life of the assets financed. However, maximum loan maturities have been established: twenty¬five years
for real estate; up to ten years for equipment (depending on the useful life of the equipment); and
generally up to seven years for working capital. Short¬term loans are also available through the SBA to
help small businesses meet their short term and cyclical working capital needs.

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Types of Business Loans
Terms of loans may vary from lender to lender, but there are two basic types of loans: short¬term and
long-term. Generally, a short¬term loan has a maturity of up to one year. These include working¬capital
loans, accounts-receivable loans and lines of credit.

Long-term loans have maturities greater than one year but usually less than seven years. Real estate
and equipment loans may have maturities of up to 25 years. Long-term loans are used for major
business expenses such as purchasing real estate and facilities, construction, durable equipment,
furniture and fixtures, vehicles, etc.

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How to write a Loan Proposal
Approval of your loan request depends on how well you present yourself, your business, and your
financial needs to a lender. Remember, lenders want to make loans, but they must make loans they
know will be repaid. The best way to improve your chances of obtaining a loan is to prepare a written
proposal.

A well written loan proposal contains:
General Information

Business name, names of principals, Social Security number for each principal, and the business
address.

Purpose of the loan -- exactly what the loan will be used for and why it is needed.

Amount required-- the exact amount you need to achieve your purpose.
Business Description

History and nature of the business --details of what kind of business it is, its age, number of employees
and current business assets.

Ownership structure--details on your company's legal structure.

Management Profile
Develop a short statement on each principal in your business; provide background, education,
experience, skills and accomplishments.

Market Information
Clearly define your company's products as well as your markets.
Identify your competition and explain how your business competes in the marketplace.
Profile your customers and explain how your business can satisfy their needs.

Financial Information

Financial statements -- balance sheets and income statements for the past three years. If you are
starting out, provide a projected balance sheet and income statement.

Personal financial statements on yourself and other principal owners of the business.

Collateral you would be willing to pledge as security for the loan.
Learn more..

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How Your Loan Request Will Be Reviewed
When reviewing a loan request, the lender is primarily concerned about repayment. To help determine
this ability, many loan officers will order a copy of your business credit report from a credit¬reporting
agency. Therefore, you should work with these agencies to help them present an accurate picture of
your business. Using the credit report and the information you have provided, the lending officer will
consider the following issues:

Have you invested savings or personal equity in your business totaling at least 25 percent to 50 percent
of the loan you are requesting? (Remember, a lender or investor will not finance 100 percent of your
business.)

Do you have a sound record of credit-worthiness as indicated by your credit report, work history and
letters of recommendation? This is very important.

Do you have sufficient experience and training to operate a successful business?

Have you prepared a loan proposal and business plan that demonstrate your understanding of and
commitment to the success of the business?

Does the business have sufficient cash flow to make the monthly payments?

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SBA Financial Programs
The SBA offers a variety of financing options for small businesses.

Whether you are looking for a long-term loan for machinery and equipment, a general working capital
loan, a revolving line of credit, or a microloan, the SBA has a financing program to fit your needs.

These programs are discussed in detail in the Assistance section of this guide and additional in-depth
information is available on SBA's Web site in the Financing area.